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Business Marketing

Minneapolis Institute Of Art

As conventional print publications lose floor to other media forms, art directors are shifting their focus to the design of websites and cell platforms. This shift in focus is expected to increase demand for art directors. For many artists, including art directors, creating a portfolio—a collection of an artist’s work that demonstrates his or her styles and abilities—is essential. Managers, clients, and others have a look at artists’ portfolios when they’re deciding whether to hire an employee or contract for an art project.

Depending on the business, art directors may have previously worked as graphic designers, illustrators, copy editors, or photographers, or in one other art or design occupation. The first instance of a “Renaissance man,” Leonardo da Vinci was a genius in lots of fields, together with invention, painting, sculpture, and architecture. Known because the quintessential key determine of the Italian High Renaissance, his artworks contributed significantly to the …